In a business concern, there are four functions, namely, Production (PR), Finance (FN), Personnel (PS) and Marketing (MK). The Customer (C) may also play a role in the prosperity of the concern. Match List I with List II and select the correct answer usin

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Q: 133 (IAS/1999)
In a business concern, there are four functions, namely, Production (PR), Finance (FN), Personnel (PS) and Marketing (MK). The Customer (C) may also play a role in the prosperity of the concern. Match List I with List II and select the correct answer using the codes given below the Lists :
List I(statement)
(A) Customer is the controlling factor
(B) Marketing is an integrating factor while customer is the controlling factor
(C) Marketing is the controlling factor
(D) Marketing is more important than others
(E) Marketing is as equal a function as the others
List II( Pie Diagram)

question_subject: 

Economics

question_exam: 

IAS

stats: 

0,52,45,17,52,15,13

keywords: 

{'marketing': [0, 1, 0, 0], 'functions': [0, 0, 0, 1], 'business concern': [0, 1, 0, 0], 'function': [11, 2, 3, 13], 'customer': [0, 1, 0, 0], 'factor': [1, 1, 2, 2], 'pie diagram': [0, 1, 0, 0], 'role': [2, 1, 2, 6], 'production': [16, 4, 20, 51], 'finance': [5, 2, 5, 15], 'prosperity': [0, 1, 1, 2], 'integrating factor': [0, 1, 0, 0], 'others': [0, 1, 0, 2]}

The answer to this question relies on matching the statements from List I with circumstances described in List II. Each statement corresponds to a different perspective on the relative importance of various functions in a business.

Option 2 is the correct answer because it correctly matches each statement from List I with its corresponding situation in List II:

- I-E implies that all business functions are equally important, which corresponds to Statement E, stating that marketing is as crucial a function as the others.

- II-D is asserting that the customer is the controlling factor, which corresponds to Statement D implying that marketing is more critical than others, assuming that customer focus is a vital part of marketing.

- III-A represents a situation where marketing is the dominating factor, mirroring Statement A, which assumes that the customer (often the focus of marketing efforts) is the controlling factor.

- IV-B indicates that marketing is an integrating factor while the customer is the controlling factor, aligning with Statement B.

The remaining options do not match the statements with the corresponding situations accurately. Therefore, they are incorrect.

Please note that the actual question does not provide direct information about List II(Pie Diagram), hence this explanation is constructed based on provided details and options only.

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